The Brisbane Heat have locked away a sponsorship renewal with National Storage that will see the Australian business heavyweight bring up a partnership milestone.
MILESTONE DEAL FOR HEAT | National Storage Renews Partnership
The Brisbane Heat have locked away a sponsorship renewal with National Storage that will see the Australian business heavyweight bring up a partnership milestone.
The new two-year sponsorship announced today will see National Storage’s relationship with the Heat go past the 10-year mark, making their association one of the longest of any current sponsor in the Big Bash.
National Storage joined with the Heat in 2015 and have been an ongoing presence in Brisbane’s sponsorship portfolio for a decade, with their logo appearing on the WBBL and BBL playing and training apparel.
Pete Lock, Brisbane Heat’s General Manager – Commercial, Marketing & Corporate Affairs praised National Storage’s ongoing commitment to the Brisbane Heat club.
“We greatly appreciate and value the close relationship we enjoy with National Storage. The length of or partnership has seen National Storage make a significant contribution to cricket in Queensland, for which we are extremely grateful’’ he said.
“Just as National Storage has been a fantastic backer of the Heat, our fans and members have eagerly supported their business daily, with the ‘mates rates’ option a popular one for many Heat supporters.”
“It promises to be another big season ahead and we’re looking forward to working alongside National Storage and all our partners to deliver fantastic experiences for our fans. With full stadiums and big audiences on TV expected, we are looking forward to again providing great value for our sponsors,” Lock said.
The new partnership will see National Storage branding placed on Heat BBL and WBBL playing shirts, as well as receiving exposure via key at-match signage and activations.
Additionally, the partnership will feature National Storage combining with the Heat on integrated digital and social media campaigns.
"National Storage Managing Director Andrew Catsoulis said, "We are proud to continue our long-standing partnership with the Brisbane Heat and look forward to supporting both WBBL and BBL teams in their seasons to come."