Heat partner with La Roche-Posay

Brisbane Heat players and fans will be protected from the Queensland sun this BBL season, thanks to a new partnership with leading skincare provider La Roche-Posay, who joins as the club’s Official Sunscreen and Skincare Partner. 

Heat fans can look forward to sampling La Roche-Posay’s iconic Anthelios products during the club’s sold-out clash against the Sydney Thunder this Saturday, January 10 at 3pm at the Gabba. Roaming staff will be on hand throughout the game to keep fans sun-safe and share skincare tips, educating spectators on identifying skin cancer warning signs and empowering them with knowledge on how to self-check.  

The fun has been underway throughout the BBL season where fans have been dancing away to the La Roche-Posay Sunscreen Dance Off Cam, adding an extra layer of entertainment to the Heat’s game-day.  

Pete Lock, Brisbane Heat General Manager – Commercial, Marketing & Corporate Affairs, welcomed the partnership: 

“We are proud to have a global and iconic brand such as La Roche-Posay join our club. We know our fans will be equally excited to sample some of their products at our Saturday afternoon match, while our players are going to be kept safe in the summer sun thanks to La Roche-Posay's industry-leading sunscreen. What better way to enjoy a Brisbane Saturday afternoon than with the fun and excitement of a Brisbane Heat game, while ensuring you are sun-safe at the same time!” 

LA ROCHE-POSAY Marketing Director, Hannah Audas said: 

“Our collaboration with Brisbane Heat represents a fantastic alignment of values bringing together La Roche Posay’s unwavering commitment to skin health and protection with the Heat’s dedication to peak performance and community engagement”. 

“Just as Brisbane Heat are focused on excellence on the field, we are passionate about providing dermatological solutions that support healthy, protected skin, especially for that active outdoors under the Australian Sun”. 

About La Roche-Posay 

La Roche-Posay has a powerful mission: to offer a better life for sensitive skin. With renowned expertise in sun protection for sensitive skin, La Roche-Posay’s iconic Anthelios range provides very high UV protection perfect for all skin types. Anthelios Invisible Fluid SPF50+ is the No.1 selling sunscreen in Australian pharmacies, dermatologically tested, lightweight, making it a trusted choice for Australians' all year round. For more than 50 years, La Roche-Posay has been shaped by dermatological science, harnessing the unique properties of its exclusive Thermal Spring Water sourced from the historic town of La Roche-Posay. This mineral-rich water has been used at the La Roche-Posay Thermal Dermatology Centre since its establishment, where its soothing and antioxidant benefits have been long recognised.  

Through this partnership, La Roche-Posay aims to improve rates of sunscreen application by providing accessible sunscreen application stations at games and sharing prominent visual reminders of the crucial need for consistent sun protection. Skin cancer is often referred to as Australia's national cancer with 2 in 3 Australians likely to experience some form of skin cancer in their lifetime. However, 98% of these cases are treatable if detected early, hence La Roche-Posay's focus on educating Australians about the importance of regular skin checks, both in-clinic and self-checking