HEAT TO MOW DOWN RIVALS | Cub Cadet Joins For Summer

The Brisbane Heat have added some serious horsepower to their off-field team, welcoming leading outdoor equipment brand Cub Cadet as a new partner ahead of the summer of cricket.

The new partnership will see Cub Cadet join the Heat for the upcoming WBBL and BBL seasons, bringing together two brands with a natural connection through Queensland’s love of cricket, summer and the outdoors.

 

Cub Cadet is a leading name in premium lawn care equipment, with a range spanning residential and commercial mowing applications and an extensive dealer network across Australia.

Cricket and turf have long gone hand-in-hand, from the backyard and local grounds, through to the immaculate playing surfaces that host the Heat’s home games at the Gabba and Allan Border Field.

The partnership will bring that connection to life throughout the season, with Cub Cadet and the Heat working together on engaging content, match-day activity and opportunities to connect with cricket fans and Cub Cadet customers across Queensland.

Cub Cadet will have their logo displayed on the Heat’s Weber Women’s Big Bash League playing pants and also feature at match with static signage, including under the Eastern Scoreboard on the Vulture Street side of the Gabba for KFC Big Bash League games..

Brisbane Heat General Manager – Commercial, Marketing & Corporate Affairs Pete Lock welcomed Cub Cadet to the club.

“The Heat are delighted to welcome Cub Cadet to the club, and to the Big Bash environment,’’ he said.

“For many Queenslanders, the summer months have meant Big Bash on the television, cricket games in the backyard, weekends outdoors and plenty of time spent looking after the lawn.

“This partnership will celebrate those distinctly Queensland summer experiences while introducing Cub Cadet to the Heat's passionate fanbase.”

Cub Cadet Brand Manager David Kennedy said:
"Nothing says Australian summer like cricket and a freshly cut lawn. Cub Cadet is where those two things meet."

"We're thrilled to be partnered with Brisbane Heat and putting our machines to work on the biggest stage in the game.''

"Our dealers are the reason this partnership makes sense. They're the ones in local communities, delivering excellence and backing our values. This gives them a stage they've well and truly earned."

Principal Partner

Major Partner

Official Partners

Charity Partners

Media Partners