NYB HEADLINER REVEALED | Baker Boy to Light Up Gabba

The Brisbane Heat and Ticketek Entertainment Group (TEG) have extended their partnership for another four years, committing to a multi-year strategy that keeps live music and world-class entertainment central to the Big Bash League experience at the Gabba.

The four-year deal guarantees the continuation of the Heat’s live music lineup on matchdays, headlined by acclaimed Australian artist Baker Boy, who will perform live at the flagship New Year’s Bash on Friday, 1 January 2027, when the Heat face the Hobart Hurricanes.

The renewal builds on TEG's nearly five-decade involvement in Australian cricket, combining ticketing services with live music curation to ensure stadium entertainment remains a core feature of the Heat's summer calendar. 

Baker Boy, one of Australia’s most admired musical artists, will play the pre-game show and a special performance as part of the StreetSmarts Half Time show. This will mark his first performance for the club and a return to Brisbane, where he attended the Aboriginal Centre for the Performing Arts in Fortitude Valley after graduating from Shalom Christian College in Townsville.

The Yolngu rapper, dancer, and artist won the ARIA Award for Album of the Year in 2022 for Gela while his most recent album Djandjay was released to much acclaim late last year.

He joins a New Year’s Bash line-up history that includes featured leading Australian artists like The Presets, Pnau, Peking Duk, Ball Park Music, Eves Karydas, Stace Cadet & KLP as well as Brisbane-based international vocalist, rapper and producer Example.

Brisbane Heat General Manager of Marketing, Commercial and Public Affairs, Pete Lock, said the fifth New Year’s Bash promised to deliver another powerhouse BBL event.

“We’re privileged to welcome one of Australia’s most distinctive and admired performers, Baker Boy, to the Gabba and are delighted to be able to again partner with TEG to give our members and fans a brilliant experience for the start of the New Year,’’ he said.

“Over the past five years, the New Year’s Bash event has clearly attracted new fans to the BBL, as well as being embraced by our members and supporters.

“The New Year’s Bash has been consistently one of our most popular matches and that trend is continuing, with this summer’s event being one of our fastest selling games to date,’’ he said.

“TEG are world leaders in delivering unforgettable live experiences and extending our partnership with them for a further four years is an outstanding result for the Heat and our fans.”
 
“TEG’s industry experience and insights will again help us to deliver a fantastic night for thousands of locals and visitors."

“We can’t wait to work with them again as we lock in world class entertainment events to ensure Heat tickets will be the hottest in town over summer for the next four years,” Lock said.

Cameron Hoy, Chief Executive Officer Ticketek Entertainment Group, said;

"TEG has been part of Australian cricket for nearly five decades. Extending our partnership with the Brisbane Heat is a milestone we're thrilled about. We take incredible pride in delivering full event experiences - from fan insights and content to the latest ticketing technology. Powering a great fan experience is at the heart of what we do. Bringing that together with powerhouse entertainment like Baker Boy will make the New Year's Bash unmissable.”
 
Tickets are selling fast for all Brisbane Heat home WBBL and BBL games this summer. Visit https://www.brisbaneheat.com.au/tickets

 

About Ticketek Entertainment Group
Born, bred, and headquartered in Australia, Ticketek Entertainment Group (TEG) is the Asia-Pacific region’s leading live experience, ticketing, and technology group. Built on more than five decades of market expertise and a vision to make the world a better place through the power of human connection, TEG brings together Live Content, Ticketing, Sport, Immersive Experiences, Data, and Venue Technology to help fans discover, access, and experience the unforgettable. Driven by a commitment to world-first innovation and fan-centric technology, TEG delivers seamless end-to-end live experiences for venues, promoters, and millions of fans across the region. Because at TEG, we believe Life is better live®. 

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